Just tried Hyper Violet by Kenneth Cole and WOW… she’s a whole vibe. Musky? Yes. Soft? Definitely. Subtle but makes people lean in closer? You bet. It’s giving “I woke up like this” with a hint of “who’s that girl?” Perfect for date nights, coffee runs, or honestly just strutting through Target like it’s a runway. If you love a scent that’s lowkey sexy and lingers in the best way—Hyper Violet is the one. LTKFindsUnder100 LTKBeauty LTKOver40