Green was the defining color of Summer 2024, driven by the rebellious “brat summer” aesthetic that embraced bold, carefree energy. But as fall approaches, green isn’t fading away—it’s taking center stage in vibrant shades from kelly to emerald. Designers like Bottega Veneta and Jacquemus are incorporating the color into everything from oversized suiting to statement coats, proving that green is no longer just a summer fling. This fall, green symbolizes both power and optimism, making it the must-have hue of the season.
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