Shu Uemura US curated on LTK

Effortless Freshness: Minimal Makeup Look for Mature Skin Join me for a quick peek into my minimal makeup routine that enhances natural beauty and brings a fresh glow to mature skin. With a light touch of each makeup product, this mix evens out the skin tone without feeling heavy. A touch of cream blush adds a youthful flush, while a neutral wash of bronzer brings subtle definition to the eyes. I opted for a soft shadow eyeliner for a gentle yet defined look and finished with a one coat of black mascara for fluttery lashes. To complete the look, a beautiful silky lip neutral lipstick finishes this fresh classy look. This effortless routine is perfect for everyday elegance and enhancing your radiant glow! ltkover50 over50beauty beautyroutine LTKover40 LTKbeauty LTKVideo

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Bio-Blurring Talc-Free Loose Setting Powder - HAUS LABS BY LADY GAGA | Sephora | Sephora (CA)

Charlotte Tilbury Lip Cheat Lip Liner | Sephora | Sephora (CA)

Merit Brush The Minimalist Perfecting Complexion Stick | Sephora | Sephora (CA)

Artist Longwear Skin-fusing Matte Powder Bronzer - MAKE UP FOR EVER | Sephora | Sephora (CA)

Precisely, My Brow Pencil Waterproof Eyebrow Definer - Benefit Cosmetics | Sephora | Sephora (CA)

Liquid Lash™ Extensions Mascara | Thrive Causemetics

Key Largo Glow bronzing drops - tarte | Sephora | Sephora (CA)

Signature Lip Lightweight Matte Lipstick - MERIT | Sephora | Sephora (CA)

We're Even Hydrating Longwear Waterproof Concealer - Fenty Beauty by Rihanna | Sephora | Sephora (CA)

Julie_Meikle

Heading out with my friends to a women’s event. It’s a pj dance party! Woohoo! I wanted to be comfortable and pretend I was in a soap opera. 😃 #ltkover50 #loungewear #satinpajamas #arie

#LTKVideo #LTKStyleTip #LTKOver40

Sharing my outfit for today’s conference in Boston! I’m loving this simple yet stylish look—paired a comfy top from Garage with a long satin skirt and my adidas sneakers for a casual chic vibe. Plus, this beautiful necklace is my favorite accessory right now, adding just the right amount of elegance to the outfit. It was such a treat to shop at a Free People store instead of online. Perfect mix of comfy and polished for a busy day! 😃 #OOTD #BostonStyle #ComfyChic #GarageClothing #FreePeople #LTKfashion #ltkover50

#LTKOver40 #LTKVideo #LTKStyleTip

Creating an easy, minimalistic makeup look for mature skin with a mix of drugstore and high-end products! ✨ These formulas are perfect for enhancing your natural beauty without settling into fine lines. 💄 #MakeupForMatureSkin #MinimalistMakeup #DrugstoreToHighEnd #BeautyHasNoAge
#ltkover50

#LTKOver40 #LTKBeauty #LTKVideo

Makeup Look of the Day | Simple and Fresh for a Busy Schedule! 🌟

It’s been a whirlwind month for our family of six, with everyone moving or getting ready to move within just a few weeks! With so much going on, I needed a quick and easy makeup routine that still made me feel fresh and polished. I used the Dior Forever Full Cover Concealer as both my foundation and concealer, kept it simple with a one-stick eyeshadow from Covergirl, and added a touch of glow with the Dior Backstage Glow Face Palette for blush and eyeshadow. It felt so good to wear makeup and step out of the house for a change. Sometimes, a little beauty boost is just what we need in the midst of all the chaos.

#ltkover50 #makeupoftheday

#LTKBeauty #LTKVideo #LTKOver40

Excited to share my new FlexiSpot standing desk with a Bamboo Top! This is where I’ll be filming my beauty tutorials and clothing hauls from now on. 🌟 It’s a game-changer—I love that I don’t have to sit the entire time while filming. The bamboo finish adds such a nice touch to my workspace, and the flexibility to switch between sitting and standing keeps me energized throughout the day. Can’t wait to create more content from this setup!

#LTKBacktoSchool #LTKVideo #LTKHome

I just wrapped up an Instagram livestream where I shared my top makeup picks that are perfect for traveling! From shadow sticks to stick foundations, eyeliners, lipsticks, and more, these compact and versatile products are must-haves for a flawless look on the go. Whether you’re heading on a weekend getaway or a long vacation, these essentials will keep your makeup routine quick and easy, without sacrificing style. I’d love to know what your travel makeup essentials are—share your favorites with me in the comments!

#matureskin #travelmakeup

#LTKTravel #LTKBeauty #LTKOver40

Day 2 of testing the new Too Faced Born This Way Soft Matte Foundation! At 52 with normal to dry skin, I’m loving how beautifully this foundation is sitting. 🌟 With a solid prep using moisturizer and sunscreen, my skin feels comfortable, hydrated, and the coverage is just gorgeous. Perfect for mature skin! Have you tried this foundation yet? #Over50Beauty #MatureSkin #TooFaced #FoundationReview

#LTKVideo #LTKBeauty #LTKOver40

Putting Dior to the test! 🌟 On one side, we have the Forever Skin Glow, and on the other, the Forever Matte. Let’s see how they both play out on my normal-to-dry, mature skin. Which side are you loving?

#MakeupOver50 #DiorFoundation #MatureSkinMakeup

@diorbeauty

#LTKOver40 #LTKBeauty #LTKVideo

I created a summer makeup look that lasted through several dog kisses. Bailey and Shelby got in a little spat and Shelby nipped Bailey. Poor guy…this time. He’s not so innocent though. They’re best friends on minute and bickering the next.

Anyway, I was asked what lip colour this is so I thought I’d share the whole look. My daughter told me I looked young. 😃 I have to wear it every day now. The Lipstick is the Empower Matte formula by Thrive Causemetics. Comfortable and long wearing.

#ltkover50

#LTKBeauty #LTKOver40

✨ Giving the Charlotte Tilbury Pillow Talk Big Lip Plumpgasm Plumping Lip Gloss a try! 💋 The formula has a thin texture and smells delicious. Have you tried it yet? I’d love to hear your thoughts! What do you think of the packaging? 💄

I’ve added several options to shop for both Canada and the U.S. I hope this helps. 🤗

#MakeupOver50 #CharlotteTilbury #LipPlumpgasm #BeautyReviews #MatureBeauty #PlumpingLipGloss

#LTKBeauty #LTKVideo #LTKOver40

Beautiful summer colours! I purchased three of the new Haus Labs Glossy Blush Balms. The foundation I used is the IT CC Cream Nude Glow and the blush was a perfect combo for a fresh summer glowy look. My favourite colour is Glassy Pamello. 🤗 #summermakeuplook #over50makeup @hauslabs

#LTKVideo #LTKOver40 #LTKBeauty

Hey everyone! Today’s outfit of the day features some great finds. I’m wearing these super comfortable and lightweight jeans from Banana Republic Factory Outlet, paired with a chic belt from the same store. My earrings are from Amazon, adding a perfect touch to this classic and comfortable look. Love how effortless and stylish this outfit feels! #OOTD #BananaRepublicFactory #AmazonFinds #ClassicStyle #ComfortableFashion

#LTKStyleTip #LTKVideo #LTKSaleAlert

Getting ready for Blues Fest! 🎶 I’m going for a long-wear makeup look to last through the hot summer night. The Thrive Causemetics EmpowerMatte Lip Crayon stayed all night without drying my lips! 🤗 Thank you, Thrive Causemetics, for this generous gift. Lip swatch video coming soon!

I should mention I only needed to touch up the centre of my lips and it lasted through the night. 🤗

Oh, I said “Deep Berry” but the name is “Rosa”. 🤦‍♀️ Sorry for the confusion.

@thrivecausemetics #Over50 #over50beauty

#LTKOver40 #LTKVideo #LTKBeauty

Hi everyone! I want to share my hairstyling routine that gives me maximum volume that lasts for days. I always start and finish with a blow dry using my Mane Thermal Round Brush, and in this case, I completed the styling with my Bio Ionic 1” Long Barrel Curling Iron. Let me know if you’d like to see how I completed the look!

#voluminoushair #hairtips #beautytips

#LTKStyleTip #LTKVideo #LTKBeauty

Hi everyone! I had a chance to stop in at Banana Republic Factory Outlet yesterday. I bought a few pieces which I’ll film as soon as I can but I do have this video of the dress I bought. I love it! It’s very light weight so if you deal with hot flashes this dress will be very comfortable. I find their sizes run big so I suggest sizing down.

@bananarepublicfactoryoutlet #summersale #over50style #over40style

#LTKSummerSales #LTKStyleTip #LTKVideo

Makeup Tips for Special Occasions | Mother of the Bride | Milk Makeup Cooling Water Jelly Tint

In this video, I’m sharing a makeup tip and technique perfect for any special occasion, especially for the mother of the bride! The Milk Makeup Cooling Water Jelly Tint Lip & Cheek blush stain can be your go-to product for an all-day affair. This blush stain stays put, making it ideal for under painting to ensure your makeup lasts from morning until night. While it may look a bit intimidating at first, the results are beautifully worth it.
#motherofthebride #over50makeup #over50beauty

#LTKWedding #LTKBeauty #LTKVideo

Washing makeup brushes is my least favorite job, but it feels amazing once it’s done. Over the years, I’ve used either shampoo or Cinema Secrets. While both work, the Sigmagic Liquid Brush Cleaner melts the makeup off the best. I can’t believe it took me this long to try it! 🤦‍♀️ @sigmaBeauty #makeuptips #brushcleaner

#LTKBeauty #LTKVideo

I have to share the most comfortable jeans I own! The Old Navy Wow Boyfriend Straight Jeans offer comfort while still giving shape. I’m wearing a size 8, which is my usual size, though I could fit a size 6. I prefer a looser fit, so it all depends on your style preference. I’d say they run a touch big. I’ve been wearing them with my adidas or my Clark’s. I hope this helps!

@summersale @oldnavy #over50style #over50fashion

#LTKStyleTip #LTKSummerSales #LTKVideo

I hope these items are still available for you! This outfit from Aritzia (top) and Arie (shorts) is so comfortable. The high-waisted shorts and cropped top create a flattering silhouette while staying loose and comfy. Perfect for summer days! #OOTD #SummerFashion #summersale @aritzia @americaneagleoutfitters #over50

#LTKVideo #LTKSummerSales #LTKSaleAlert

Hi everyone, @Sigma Beauty was so kind to send me some of their Infinity Point Lipsticks. This lipstick formula has a hydrating satin finish. It’s easy to apply every time. My most used colour so far is New Mod. Gorgeous!

#lipstickswatch #over50makeup #over40makeup

#LTKOver40 #LTKBeauty #LTKVideo

Let’s do a full face of Elf Cosmetics! 🤗 Today, I’m sharing a beautiful classic makeup look using only affordable Elf products. You don’t need luxury brands to create stunning results! 💄✨ #ElfCosmetics #AffordableBeauty #MakeupForMatureSkin #ClassicMakeupLook”

#LTKVideo #LTKxelfCosmetics #LTKBeauty

Bobbi Brown Cosmetics is having a sale!!! My favorite product, by far, is the Bobbi Brown Long-Wear Cream Shadow Sticks. They are incredibly easy to use, multipurpose, and stay on all day.

I have several videos showcasing eyeshadow looks, from simple everyday styles to smoky evening looks. These shadow sticks never fail me.

@BobbiBrownCosmetics #SummerSale

#LTKSummerSales #LTKVideo #LTKBeauty

Hi everyone! I’m today’s video I wanted to revisit BareMinerals powder foundations. I forgot how beautiful their formulas are. The Original Loose powder works best for my normal/dry skin. I love the glow and coverage and t provides. The BAREPRO 16Hr Skin-Perfecting foundation worked beautifully in my t-zone to minimize my pores.
Have any of you used BareMinerals powder foundations? What’s your favourite?

@bareminerals #ltkover50 #over50beauty #mineralmakeup #over50makeup

#LTKBeauty #LTKVideo #LTKSummerSales

Bobbi Brown Cosmetics is having a sale! Some of my favourite products are 25% and off like the Long-Wear Shadow Sticks, Pot Rouge Blush, Skin Long-Wear Weightless Foundation, Concealer and more.

Happy Shopping!
@bobbibrowncosmetics #summersale #luxurybeauty #over50makeup #long-wearingmakeup

#LTKWedding #LTKSummerSales #LTKBeauty

When I feel tired or not as bright as I’d like to, I have been using Lumify eye drops. In this video I had the camera rolling so I finished my look with a drop of Lumify to capture the process and the finished result. It took about a minute to change my eyes from blood shot to bright. 🤗

#over50beauty #lumify #beautytips #matureskinbeauty

#LTKBeauty #LTKOver40 #LTKVideo

In this video I'll be testing out the new MAKE UP FOR EVER
HD Skin Hydra Glow Hydrating Foundation with Hyaluronic Acid to see how it sits on mature, normal to dry skin. This is my first time using the HD Skin Hydra Glow Hydrating Foundation and so far my experience has been good. I would say this foundaton is best for women with normal to dry skin and for women who are looking for a light buildable foundation. #over50 #over50beauty #makeupforever #makeupformatureskin #matureskin @makeupforever @Sephora @SephoraCanada

#LTKBeauty #LTKVideo #LTKOver40

A little makeup inspiration for all women, especially those with mature skin.

I’m here to encourage you to play with makeup. I often hear people say, “If you’re over 50, don’t do this… do this instead.” While there are tips and tricks to help you feel your best, I don’t believe in strict rules. Do what makes you happy without worrying about how it may look to someone else. What’s important is that you feel good in it.

For this makeup look, I decided to keep my skin looking fresh and even without a lot of color. I applied a small amount of Bobbi Brown Cream Shadow Stick for eyeshadow, added mascara, did my brows, and finished with a rich lip cream by Sigma. I love this look.

Tomorrow, I might be wearing purple eyeshadow with sparkles. I’ll follow what my mood tells me is right for the day. I hope you feel inspired to play freely with your makeup, hair, and fashion every day. 🤗

Sound by: #EpidemicSound
#over50makeup #over50beauty #matureskinmakeup @elfcosmetics @sigmabeauty @HudaBeauty @BobbiBrownCosmetics @MACCosmetics @sephoracanada #makeupinspiration

#LTKOver40 #LTKVideo #LTKBeauty

Cowlicks are a pain to deal with but I have a styling trick that will help you out when your cowlicks are misbehaving.

In this video, I’m using the Bio-Ionic Long Barrel Curling iron to heat the roots of my cowlick so that I don’t flatten them out completely.

I love the lift my cowlicks provide but I would to control the direction they lay.

I hope this helps. 🤗

#LTKhair #hairstylingtips @bioionic

#LTKOver40 #LTKBeauty #LTKVideo

Hi everyone! I ordered the new Elf Soft Glam Satin Foundation and tested it out on my normal to dry skin. I ordered 21N and 25N. 25N was a perfect match.

In this video I’ll show you how it applies and check in at the end of the day. I would say this foundation is more suited for normal to dry skin but if you have combo or oily skin and you’ve had a chance to try the Soft Glow Satin Foundation out, I’d love to hear your thoughts.

#over50makeup @elfcosmetics #foundationreview #affordablemakeup

#LTKOver40 #LTKBeauty #LTKVideo

✨ Makeup of the Day ✨

Foundation: A perfect blend of IT Cosmetics CC Cream (original formula) mixed with IT Nude Glow CC Cream.
Blush: Hourglass Mood Exposure for that natural flush.
Lips: Charlotte Tilbury Love Trap Lip Liner topped with YSL Love Shine #203.
Eyeshadow: Bobbi Brown Cream Shadow Stick in Pink Steel.
Mascara: Maybelline Falsies Surreal for dramatic lashes.
Brows: Oops, I forgot them today! 🙈
Powder: Physicians Formula Better Believe It.

Loving this fresh, radiant look for mature skin! 💖 #MOTD #MakeupForMatureSkin #BeautyOver50 @itcosmetics @CharlotteTilbury @YSLBeauty @HourglassCosmetics @MaybellineNY @sephoraCanada

#LTKOver40 #LTKBeauty #LTKVideo

✨ New fave lip combo alert! ✨ Mixing drugstore and high-end products for a long-lasting, gorgeous pout. 💋 Using lipliners as a base really helps my lipstick last. I love the dimension it gives! #LipCombo #BeautyTips #MatureBeauty #MakeupForMatureSkin #DrugstoreMakeup #HighEndMakeup @NYXProfessional @anastasiabeverlyhills @LYSBeauty @ulta @shoppersdrugmart @sephora #ltkover50

#LTKOver40 #LTKBeauty #LTKVideo

Makeup Look of the Day 🤗💄

This makeup is perfect for a hot summer day with the Smashbox Halo Glow Tinted Moisturizer providing a beautiful finish that lasts. I started with the Sigma Eyeshadow Base Primer to hold the shadow all day, and Charlotte Tilbury has one of the best lipliners on the market for a long-wear yet creamy lip pencil.

#summermakeuplook #matureskin #over50beauty

#LTKBeauty #LTKVideo #LTKOver40

Reposting my makeup of the day for my America friends. This look is affordable and long wearing. I think this look would be great for a wedding or a hot summer event. I hope this helps!

#over50makeup #affordablemakeup #matureskinmakeup @target @revlon

#LTKVideo #LTKBeauty #LTKOver40

Makeup look of the day 🤗 I filmed this makeup tutorial focusing on affordable makeup that will last for an event or on a hot day. I have normal to dry skin and I’m over 50. This foundation needs to be prepped well according to your skin type. I moisturizer with my typical skin care routine and then prepped with Embryolisse moisturizer just before applying the foundation. I’m confident this will last all day.

#over50makeup #over50beauty @shoppersdrugmart #CanadianMakeupVideo

#LTKVideo #LTKOver40 #LTKBeauty